The webisode is a concept that has not been exploited in the social marketing world Ecuadorian but promises to be the future in terms of advertising and brand positioning is concerned. Simply involves counting the benefits and service attributes as a novella type history, or fiction series.
The goal is to motivate and webisode customer loyalty, as we did? through stories of interesting characters that capture the customer's attention and tell and sell product attributes without looking like an advertisement simple and current, which are tired of seeing.
We're tired of seeing the typical case explanatory documentary?, In which we see an actor with a cranky or bored fingidisimo locution produces only thing that we want to see anything like and we want rather see something entertaining or a chapter or TV series or soap opera?
The webisode allows the consumer of many who today are in millions to social networks become aware of the benefits of the product through a short story and brand subconsciously interested without feeling that "they are selling something "or appears to trade another one of those typical that nobody sees or nobody wants to see ..
We have a famous producer of content with Ecuadorian and international experience can produce content in which your product is the star and there are different kinds of models.
Examples:
But how the webisodes can benefit your brand? This trend will allow you to engage your users by creating attention-grabbing stories, bringing increased traffic to your website, generating and explaining this knowledge and positioning of your brand in a much more direct and captures a lot of attention over fast, achieving the loyalty of your users through the innovation of those stories, and finally achieving generate income through the information that you can project the consumer to report your customer interaction with these platforms.
In short the webisodes offer customers a more popular choice to make your product known teaching a more relaxed and fun world of possibilities through different experiences that a customer lives using the product or service.
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